Task

Creation of an educational project with a referral program, ready for multiple scaling.

Completed work

• A marketing plan and a client account with statistics have been created
  Marketing with 4 types of bonuses and additional promotions from the company. The affiliate account contains information about marketing statistics, progress on the career ladder, dynamics of the structure, individual branches of the linear structure, reports on the structure.
• Implemented functionality for leaders for individual promotions
  Allows company leaders to track the results of promotions, namely the rating of active leaders by their turnover in the structure taking into account all the marketing features of the project.
• A training section has been created
  Functionality that allows users to undergo training, depending on the purchased package, right inside the platform, lesson by lesson.
• A report on the company's financial performance has been developed
  A report that allows you to evaluate the profitability of each marketing period in general and by indicators.
• Advanced reports created
  Extended reports on bonuses, adapted to the details of displaying the status of fulfilling the conditions for receiving rewards
• Implemented event calendar
  Users on the platform can see the company's event schedule and create their own events for their structure.
• Telegram bot connected
  The project has a telegram bot enabled, which allows users to quickly obtain data on their structure, rank, and balance. The bot sends users a weekly report on the user’s status on the project and a list of events that awaits the user next week. In addition, the project administrator can create telegram mailings for users, grouping messages by different sets of conditions.
• The functionality for creating promotional codes has been implemented
  The system allows the administrator to create promotional codes to provide discounts on project packages - and the logic is closely related with the intricacies of project marketing.

Results

The project has been successfully developing and growing for more than 4 years. More than 200 thousand users of the project made at least one purchase. As part of the project, an ICO of two cryptocurrencies was carried out.