5 books that will change your perception of MLM business

To achieve success in network marketing and effectively manage an MLM business, it's crucial to continuously improve your knowledge and skills. Books remain one of the best sources for enriching knowledge, inspiring, and motivating.

We've put together a selection of books that every owner, MLM leader, and distributor of a network company should read. These are books about network marketing, the experiences of successful entrepreneurs, deep business principles, leadership and personal qualities, strategies, and practical tools for successfully running and developing an MLM business.

Best motivational business books:

Jim Rohn “7 Strategies for Wealth & Happiness”

Jim Rohn developed strategies for companies like Coca-Cola, I.B.M., Xerox, General Motors, and others. He was Bill Gates' personal «business coach». His book has a rather ordinary title, but it makes you look at familiar things from a new perspective. "7 Strategies for Wealth & Happiness" is distinguished by the number of practical recommendations it offers. After reading them, you'll want to apply them that very day, not "starting Monday.

Key takeaways:

• Self-development and the pursuit of knowledge. Learn to change and constantly improve yourself;

• Financial control. Jim Rohn explains the path to financial freedom;

• Time. It is vitally important to value it;

• Environment. Associate with people who have achieved what you aspire to.

The author also presents his strategy for setting and achieving life goals. It's important to realize that the individual is at the forefront of everything, and they must take responsibility for everything that happens or doesn't happen in their life.

Robert Kiyosaki “The Business School”

Robert Kiyosaki is a businessman, investor, author of several self-development books, and a motivational speaker. Robert's main income comes from his business of spreading financial literacy. In all his books, Kiyosaki teaches a different approach to one's financial situation, explaining how to break free from the vicious cycle of living paycheck to paycheck, or from odd job to odd job. He constantly tells people they need to be financially independent, and here he talks about one way to do that – partially by engaging in MLM.

In this book, the author discusses the advantages and disadvantages of network marketing, comparing it to other paths to wealth. All information is based on his personal experience in building a business.

Key takeaways:

• Self-control. You need to control your behavior and habits when interacting with people;

• Selling skills. As Kiyosaki himself writes, "The ability to sell is the highest paid skill in the world". And if you don't learn it, you'll always be just a buyer, buying goods and services from those who can sell;

• Financial flow management. Kiyosaki encourages investing in assets and reducing liabilities and expenses;

• Be calm about possible rejections;

• Values. A person's orientation determines their reality;

• Incentive, determination, and perseverance. These qualities help one become a leader.

Mike Dillard “Magnetic Marketing” (Magnetic Sponsoring)

Mike Dillard is an entrepreneur who was one of the first to successfully integrate MLM principles into online sales, leading to a true “revolution in the industry.” His primary company today is Self-Made Man, which provides knowledge and skills in the financial education sector.

For most failed entrepreneurs, the internet seemed like a tool behind which they could hide their incompetence. In his book, Dillard step-by-step describes what needs to be done online to solve the problem of endlessly searching for people in the MLM business.

Key takeaways:

• Failures. To achieve success, you must go through a series of problems and setbacks;

• Leadership qualities. Certain skills are essential for running a business. True leaders will help withstand growing competition and keep the company afloat;

• Marketing system. Only with a well-thought-out marketing plan can the internet help attract people and build a company;

• Personal branding.  A unique personality is a factor influencing long-term success, as “people buy from people”.

Allan Pease “The Art of Selling. The Most Effective Techniques and Strategies”

Allan Pease is a communications specialist, psychologist, known as «Mr. Body Language». A successful business is built on proper goal setting, mastery of management skills, and the basics of commercial communication. And this book contains effective methods and rules for conducting business, taking into account psychological patterns. Pease explains how to “read” your interlocutor through their gestures and use your own non-verbal signals to achieve success in negotiations, give effective presentations, etc.

Key takeaways:

• Increasing average business indicators. They provide an idea of the company's stability.

• Meetings. The more people you meet, the more people know about you and your business. The principle of word-of-mouth has not been canceled;

• Profit directly depends on the human factor – communication with clients, partners, and employees.

Stephen Covey “The 7 Habits of Highly Effective Network Marketing Professionals”

Stephen Covey was a lecturer and consultant on leadership and life management. He taught understanding the power of principles and natural laws that govern the effectiveness of people and organizations. Time magazine named Dr. Covey one of the twenty-five most influential Americans.

 “The 7 Habits of Highly Effective Network Marketing Professionals” is based on Covey’s widely acclaimed and bestselling work, «The 7 Habits of Highly Effective People». The book discusses universal skills for conducting business most effectively, using the example of network business development.

Key takeaways:

• Synergy.This is the essence of leadership based on the principles of cooperation, assistance, and mentoring a partner. It unites and unleashes the tremendous energy within people.

• Beginning with the end in mind. It is important to keep this in your consciousness. Visualization and understanding the end goal will help you manage yourself and your actions in achieving the goal.

• Proactivity. In the context of network marketing, being proactive means learning to act rather than being an object of external influence. This quality is the driving force of network marketing.