MLM consulting. Top 10 tips for earning money with knowledge

It's no secret that over time, networkers with years of MLM experience start giving consultations and become coaches. Consulting is a great alternative for earning extra income based on your knowledge and reputation. Moreover, this service is quite in demand: distributors generously pay for coaching services from well-known individuals in this field, and novice network startups order comprehensive consulting support from network marketing trainers and active leaders of large structures.

In this article, we will delve into the topic of MLM consulting and consider several topics on which consultations are almost always relevant among networkers:

Tip #1. How to recruit people

Every person who is just starting to develop a structure in network marketing inevitably asks the logical question "How to find partners?" MLM operates on the rule that the better a person is at recruiting partners, the more fruitful the work can be.

Based on your experience, tell a newcomer about several effective methods that can be used to invite people. Help them create an invitation script (template text) and discuss how to respond to objections.

Tip #2. How to Increase Sales

In the marketing plan of most MLM companies, a commission from personal sales turnover is provided. The main income of a network structure participant depends on the development of sales skills.

Help networkers achieve the desired performance in selling their company's service/product. Tell how to increase the total sales volume of the company's product and raise the average check. Naturally, it is worth mentioning your experience and recommending books/movies that helped you at the beginning of your career. Specific cases are of particular interest, when it was possible to sell products literally wholesale and at a favorable price.

Tip #3. How to attract traffic to the website

A website is the face of any business, including a network one. But a page that no one will visit will not bring any benefit.

Traffic is the flow of visitors to a website. It can be attracted from search engines, social networks, and various other websites (blogs, forums, etc.). Direct visits to the site (from browser bookmarks or manually entering the site's address in the address bar) are also valued.

Tell people how to increase traffic to the site, using your own experience as an example. By giving sound advice, you will push clients towards a significant increase in product sales volume and simplification of the recruiting process. A simple consultation that helps increase conversion is worthy of good payment.

Tips #4. How to work with advertising 

Advertising is one of the most effective tools in modern marketing. Targeted advertising can be set up so successfully that a company will not spend a single extra penny.

Targeting is a set of technologies through which you show ads only to the target audience.

Teach distributors how to promote their business through advertising. First of all, when teaching about working with targeted advertising, you need to discuss the following:

1. Discuss the specifics of launching advertising on certain search engines and social networks;

2. Help write several attractive ads for different audiences.

3. Consider examples of banner design for contextual advertising and create several options together with the client.

Subsequently, the partner will need to analyze which ad is more clickable and will generate more conversions for their business.

Tip #5. How to Create a Marketing Funnel

A marketing funnel illustrates the ideal path that potential customers take on their way to making a purchase. The main idea of the funnel is that with the right setup and minimal intervention, it will automatically bring potential partners closer to collaboration and customers closer to making a purchase. Interested people who have visited your site once will not forget about you and will eventually take the necessary action.

For more information on how automated funnels work, read the article MLM Sales Funnel. Stages of Business Automation

As an MLM coach, teach people how to create similar sales funnels and provide a list of tools/services needed for this.

Tip #6. How to Use Content Marketing

Content marketing is a popular way to attract and retain audience attention. The main idea of this type of marketing is that you influence your target audience through content on information sources where they spend most of their time (social networks, article platforms, or thematic websites).

With experience in managing a personal blog and writing good guest posts, you can advise distributors on developing a personal content strategy. Discuss the nuances of working with different sites and share insights you have gained from numerous trials and errors.

Tip #7. How to Develop Your Personal Brand

Many networkers still think that personal promotion is only needed for show business stars or to satisfy their ego. But a personal brand is not about what you say about yourself. It's about what others think and how they perceive you.

Share how important it is to develop a personal brand and how to do it. By promoting your personal brand, any entrepreneur will not only strengthen their reputation as an industry expert but also build a strong connection between themselves and their business.

Talk about the methods to follow when developing a personal brand. Above all, a consultation will inspire more trust, during which you will share about your development.

Tip #8. How to set up email marketing

Well-configured email marketing will not only increase conversion but also enhance audience loyalty. The essence of the method lies in creating an engaging chain of emails, each of which will increase interest in the company and affirm the attractiveness of partnering with you. To launch such a campaign, it is important to carefully plan the strategy and design of the emails.

According to FlawlessMLM's experience, serialized email campaigns are more clickable than standard commercial offers. However, it is advisable to take advantage of this method no more than 1-2 times a week, which is sufficient for unobtrusively attracting attention.

Tip #9. How to use messenger marketing

Messengers are one of the fastest ways to deliver information, which is crucial in the fast-paced life. According to Mediascope, the most popular messengers in Russia are WhatsApp, Viber, Skype, Telegram, and Facebook Messenger.

Many users still use email, but most agree that communication should be available 24/7.

In addition to communicating with partners and clients, messengers can be used for advertising or news distribution, order processing, or as a content marketing tool.

Tip #10. Provide comprehensive consultations to lagging distributors

Offer help to a networker who is struggling with running their business. Beginner distributors may struggle to meet the required sales volume or recruit partners into the structure. As a result, a person may become disillusioned with this business system and simply switch fields.

During consulting, analyze the mistakes made by beginner partners and provide a structured list of correct actions that have already helped you achieve success.

Receiving such consultation at the right moment, the partner will analyze their mistakes, gain the necessary level of motivation, and obtain a clear direction for business development.

In conclusion, MLM consulting is an excellent way to earn additional income. This can be the foundation for a full-fledged career, becoming a successful business coach.

Thinking of starting a business consulting and creating your own company? Specialists from the team FlawlessMLM can assess the prospects and offer the optimal solution for you. Get a free consultation by contacting our manager in the website chat (flawlessmlm.com).