Back office on your smartphone. The perfect mobile application for network business
Business organization, Business development

Back office on your smartphone. The perfect mobile application for network business

The implementation of mobile technologies and the development of corporate applications are important stages in the development of any MLM company. We will tell you what mobile software for network marketing should be like.

What's Happening in the Mobile App Market Now

The mobile app market is developing very dynamically. This is partly due to the overall speed of technology development, computing power, and smartphone capabilities. The growth of the industry is also confirmed by statistics:

● In Google Play Store and Apple App Store, there are over 5.7 million applications;

● Average smartphone owner uses 9-10 apps per day and 30 per month;

● In 2021 alone, publishers released 2 million new apps and games (with games accounting for only 15% of launches);

● In 2022, people spend 4.2 hours per day on mobile platforms. This figure has grown by 30% in just two years.

Pandemic has created an additional growth momentum for the global app market and particularly has been a catalyst for demand for corporate mobile solutions. As a result, businesses have been able to adapt to significant constraints and continue operations - companies have started setting up remote offices, optimizing team communication, implementing convenient document management systems, etc.

The Role of Mobile Applications in Network Marketing

By using a corporate application tailored to the needs of partners, the company takes a big step towards improving and facilitating collaboration. A quality business application is a multifunctional system that enhances work process efficiency, reduces time spent on searching and processing information, saves resources, and automates routine tasks. Indirectly, mobile software also impacts the brand's reputation, becoming a significant competitive advantage for the project.

We wrote about how to improve business perception by the public in the article Reputation of an MLM Company.

What Should Be the Functionality of an MLM Company's Mobile Application

Essentially, a corporate application is a multifunctional "office in a smartphone." The following options should be readily available and at the partner's fingertips:

1. Convenient control panel. The platform should be simple and intuitive enough to learn and use;

2. Secure electronic wallet. The company should ensure the protection of personal information, their funds, and the security of transactions overall;

We wrote about the types of threats MLM projects face in the article Data Security of a Network Company.

3. Online chat with support service and manager contacts. One of the company's priorities should be to provide quality technical customer support 24/7;

4. Access to the structure tree. This refers to convenient navigation through the structure, availability of search, and quick access to contact details of team members;

5. Reports and statistics. This refers to personal income statistics, group turnover, information on activity and progress of the structure;

6. Financial analytics. Each partner should have access to information on accrued bonuses and a list of all transactions on the account;

7. Referral link and its profitability statistics. The link should be easily copyable, shareable (e.g., on social networks), and alternatively available for scanning (qr-code);

8. Event scheduler and Notification Management System (CMS). Access to managing common events (with automatic team notification) significantly simplifies the lives of structural leaders.

In addition to functionality and practicality, the mobile platform should be customized (match the corporate style of your project), multilingual, multicurrency, and preferably autonomous.

Who is the best choice for software development

Developing any network marketing program is a task that requires a whole complex of knowledge in the MLM sphere. To save your money and time, turn to developers who:

●  have diverse experience in collaboration and creating solutions for MLM projects. Such a team already understands the specifics and nuances of launching network projects, improving and scaling them;

●  are technically skilled. To work on a reliable and secure application, it is important to use a modern technology stack that will ensure high performance with lower resource requirements;

●  understand the specifics of mobile interfaces. It is important that a UX/UI designer is involved in the development, who will competently work out the user path and application structure, the convenience of the interface, and the logical arrangement of content sections;

●  be adaptive and able to optimize the speed of application development. The speed of preparing a technical assignment and launching an MVP often plays a decisive role. By launching an early version of the application, the company owner can promptly start testing their hypotheses, demonstrating the platform's capabilities to users, and presenting it to investors.

Mobile business program is a modern and functional tool that can increase the efficiency and productivity of a network company. The presence of the application alone will not solve all business tasks, but it will undoubtedly become a powerful tool for communication and promoting the organization.

Team FlawlessMLM - a developer of software for network projects of any type. In addition, we will help you choose and create the company's marketing plan, minimize risks, and synchronize the application's work with other platforms. Contact our manager in the website chat and learn more about solutions for your business.

Published30 December 20224 minutes
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